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Romy Kraus

Docs with Heart, Not Hype: Dawn Porter’s Secret Sauce for Documentary Success

Tighter budgets, smarter pitches—Porter’s take on surviving the evolving documentary scene, how teamwork is the key to bringing bold stories to life, and a reminder that today’s audiences crave meaning, not just headlines





At MIPTV 2024, the brilliant Dawn Porter—docu-storyteller extraordinaire—delivered a keynote that made everyone in the room sit up and listen. Known for her films that cut deep into social and political issues, Porter’s talk was a masterclass on the future of documentaries and the evolving role of creators in shaping what we think about and care about.


The Art of Deep Storytelling

Porter, who founded Trilogy Films, doesn’t just chase after the biggest headlines or the loudest controversies. She’s always been about digging deeper, shedding light on overlooked moments in history and the people behind them. Her latest project, The Lady Bird Diaries (2023), shows this in action, giving us a layered, intimate portrait of former U.S. First Lady Lady Bird Johnson. It's not just about who she was, but what she stood for—and that’s the magic.

Her keynote hit on something that’s core to her work: telling stories with soul. Instead of feeding the frenzy, she’s all about crafting stories that connect, that resonate on a human level.


“It’s not about shocking people to get their attention. People are smarter than we think—they want to dive into something that makes them feel and think."



Facing the Challenges of Factual Content

Let’s be real—the documentary world is in a tough spot. Budgets are shrinking, platforms are merging, and opportunities are fewer. Porter didn’t sugarcoat it. “The budgets are tight, and rates might have to drop,” she admitted. But ever the optimist, she encouraged producers to build relationships that transcend borders, suggesting that collaboration is the key to survival in a constantly shifting media landscape.

The industry is changing fast, and Porter stressed the need to keep up. The strategies that worked even a few years ago aren’t necessarily going to fly today. She urged creators to get creative with their pitches and stay flexible—because networks are more selective than ever.


Collaboration is the Future

A major highlight of Porter’s keynote was her emphasis on teamwork. Whether it’s working with brands, broadcasters, or international teams, collaboration is essential for getting big ideas off the ground. She shared some of her own experiences, explaining how partnering up across borders has helped her tap into resources and funding that wouldn’t have been possible on her own.

And, in true Porter fashion, she dropped an exciting bombshell: her next big project is a documentary on Nelson Mandela. She’s on the lookout for collaborators and partners, reminding us that even the most celebrated filmmakers need their crew.


Documentaries as a Catalyst for Change

Porter’s keynote wrapped up with a powerful message: documentaries aren’t just stories—they’re agents of change. She pointed to projects like The Me You Can’t See (2021), which she produced with Oprah Winfrey and Prince Harry, as examples of how film can spark crucial conversations, like the one around mental health. She urged fellow filmmakers to keep pushing boundaries and tackle stories that really matter.

In an era where attention spans are short and distractions are endless, Porter’s words were a breath of fresh air. Documentaries have the power to bring people together, offer deeper understanding, and create empathy in a way that transcends the chaos of daily headlines. If anyone needed a reminder of that, Dawn Porter just delivered it.

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